As an effort to be more present online we created a new Social Media Strategy in the summer of 2019. Here you will find all the information, links and guides. Read underneath our Vision and Mission Statement.

Vision

Become a brand recognized for being thought leaders that share skills, ideas, and knowledge permeated by the heart and soul of Block Zero.

Mission

Publicity

What?

We want to be visible and present in the modern world, that means visibility in the relevant medias and platforms.

How?

• Consistency
• Variation ( themes, content, etc)
• Show and share our skills and processes
• Advertisement
• Correct hashtags
• Outreach

Sales

What?

We want to be discovered by potential clients and maintain and interact with existing clients. We want to promote and inspire confidence in our skills and methods.

How?

• Promote things we want to do more (like job ad but reverse)
• Show and share our skills and processes
• Correct hashtags
• Engage, Inspire
• Tailored content that attracts the clients we want to work more with
• Showcase partnerships, previous work as well as work in progress

Brand Recognition

What?

Let the values Block Zero stands for permeate the content through a unified, recognizable style and narrative.

How?

• Show and share our skills and processes
• Correct hashtags
• Consistent style
  • Styleguide
  • Templates
  • Colors
  • Voice
• Encourage and make it easy for all employees at Block Zero to use the platforms